WHY WE STARTED BAMF
Small business is the backbone of America, employing over 63% of our workforce and enabling millions of families to achieve sovereignty over their finances, their time and their gifts.
Every day we meet business owners with powerful visions who's growth is limited because they aren't harnessing the power of technology to scale.
Thats where we come in.
By partnering with business owners who are on fire for their mission we're applying 35 years of expertise directly to the entrepreneurs who need it most. Allowing us to embrace the part of the job we love most; getting shit done and making an impact.
OUR MISSION
We build better businesses by implementing strategic marketing technology that drives revenue.
OUR VISION
To generate $100M in client revenue through the systems we implement.
OUR VALUES
Extreme Ownership
We do what we say we will do. We own outcomes. We do not deflect, delay, or make excuses.
Win Together
We succeed as a team, internally and with our clients.
Execute Relentlessly
We move fast. We finish. We always find a way.
Let Data Decide
Opinions are useful. Numbers are final.
Improve Every Day
We raise the bar continuously. Skills, systems, and thinking evolve.
Build With Quality
We care how things are built. Sloppy work creates downstream failure.
Think Like Owners
We are business-minded. We make decisions based on impact, not convenience.
Bring your BAMF ENERGY
This is more than a value, it’s a cultural standard.
Duane Winkel
Duane Winkel Jr. is a co-founder of BAMF Technology and the Technical Strategy leader for the company. Known for his visionary leadership and innovative approach to business, he has led developer teams and managed technical systems that processed over $1 billion annually for millions of customers. This is where he developed his ability to oversee complex operations and drive noticeable results. This experience laid the groundwork for his entrepreneurial ventures.
Frustrated by the glacial pace, lack of data-based decision making and lack of strategy in the corporate environment, Duane saw an opportunity to address the marketing and technology void for entrepreneurs and business owners looking to scale their growth.
Duane's passion for data-driven decision-making underpins BAMF Technology, offering business owners critical insights for strategic company decisions. Duane's journey from the technical trenches of live events to spearheading a technology-focused marketing firm showcases his adaptability, strategic foresight, and commitment to empowering businesses with data-driven tools for success.
Ashley Winkel
Ashley Winkel is a co-founder of BAMF Technology with a rich 20-year history in marketing strategy and execution. Her journey began at VMLY&R Worldwide, where she crafted and executed digital brand strategies for global brands, laying the groundwork for her expertise in creating campaigns with worldwide impact.
Beyond her agency success, Ashley has consulted for a broad spectrum of businesses, from startups to national corporations, creating marketing strategies to drive growth and brand recognition.
Recognizing the inefficiencies of the traditional agency model—high costs and slow results—Ashley was inspired to start BAMF Technology. She envisioned a new marketing approach that empowers businesses to make smart, growth-driven decisions without the typical constraints.
Ashley's mission with BAMF Technology is to disrupt the marketing landscape with solutions that are efficient, effective, and executed with excellence. Her passion for empowering businesses with actionable, result-oriented marketing strategies has positioned her as a leading voice in the marketing and branding space.
